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cover of episode Determining an SEO Campaigns Total Addressable Market (TAM) -- Garrett Mehrguth // Directive

Determining an SEO Campaigns Total Addressable Market (TAM) -- Garrett Mehrguth // Directive

2020/4/28
logo of podcast Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Shownotes Transcript

Today we're going to discuss thinking about SEO strategy from a general marketing strategy perspective. Joining us is Garrett Mehrguth, the CEO of Directive Consulting, which is a B2B and enterprise search marketing agency that companies trust to scale their business. In part 1 of our conversation, we are going to talk about determining your total addressable market for SEO. Show Notes)

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