This one’s a firestarter.

We’re officially leaving the era of basic. No more performative “value,” no more quick hacks, and no more half-hearted efforts done just for the payout. The world is shifting, and so are we.

In this episode, I break down why this is the era of energy, soul, and substance, and how the rise of AI is clearing the playing field of anyone who wasn’t in it for the right reasons. If you’ve been feeling like your passion work is heavier, harder to price, or too vulnerable to promote, that’s not a sign to give up, it’s confirmation that you’re doing what you’re here to do.

We cover:

Why charging for your soul work feels different than selling anything else
How the no-barrier-to-entry crowd is fading fast (and why that’s a good thing)
What AI is really replacing, and what it can’t touch
The rise of the energy era and how to own your value in it

This episode is for the ones who can’t not do what they’re here to do. The ones who’ve felt like giving up—but know they never will.

Other episodes you might like:

240: Stuck in a Job You Hate? Let’s Rethink What’s Possible

231: Why Your Feelings Are Your Best Business Strategy

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Shownotes Transcript

265: Why Soul Work Is the New Standard