TNB Tech Minute: Digital Advertising Faces Tariff Hit
WSJ Tech News Briefing
Deep Dive
Shownotes Transcript
Enterprises have an opportunity to position cyber resiliency as a catalyst for innovation and growth. But how is it done? What type of leadership and skills are required? Learn more on the fifth episode of Tech Fluential, a podcast from Deloitte and custom content from WSJ. Here's your TMB Tech Minute for Friday, April 25th. I'm Katie Dayton for The Wall Street Journal.
The U.S. digital advertising market is bracing for a slowdown as ad buyers look to conserve money over tariff concerns. The industry, which is valued at around $350 billion, can be particularly sensitive to economic cycles thanks to brands pulling back on advertising when their consumers are less likely to buy.
It's estimated that a prolonged economic downturn would curb sales from Meta and Alphabet's Google by tens of billions of dollars and put the brakes on tech firms' ability to fund expansions into areas like artificial intelligence.
Speaking of Google, one of its former security chiefs has landed at Ballistic Ventures, a San Francisco-based investment firm. Phil Venables was formerly the chief information security officer at Google Cloud for just over four years. He joins a growing group of senior cybersecurity figures leaving corporate and government roles for jobs at investment firms. Venables said he will continue to work as a strategic security advisor for Google.
And finally, Comcast continues to lose broadband and cable TV subscribers. The company said some 427,000 video subscribers disconnected as consumers continue to cut the cord, while its broadband business is struggling to compete against mobile service providers that also offer home internet. In quarterly earnings, the company reported a drop in revenue of 0.6%.
but noted that revenue from streaming service Peacock was up 16% from last year. For a deeper dive into what's happening in tech, check out Monday's Tech News Briefing podcast. Powering the engine of modern business. Powering possibilities. Restrictions apply.