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cover of episode 66 - Predicting 2018 Tech and Redefining DTF

66 - Predicting 2018 Tech and Redefining DTF

2018/1/8
logo of podcast Yeah, That's Probably an Ad

Yeah, That's Probably an Ad

Shownotes Transcript

Adweek's writers and editors are DTFreely discuss what we expect from CES and how we feel about OkCupid's new "DTF" ad campaign. We also talk about the resolution of an anti-gay discrimination case in the agency world and former Adweek editor Michael Wolff's high-profile new book about the Trump campaign.

Timestamps:

1:15: Omnicom settles anti-gay discrimination lawsuit | 11:00: Michael Wolff's marketing masterstroke with Fire and Fury | 18:25: OkCupid gets DTF in new campaign from W+K New York | 24:55: CES predictions and analysis with Adweek's tech team Hosted on Acast. See acast.com/privacy) for more information.