As 2025 approaches, we're diving into the future of social media content creation. Spoiler alert: it's all about making your content personal and relatable! We'll discuss how educational content has transformed over the years, why personal stories resonate more than generic Google tips, and we’re exploring examples of viral content that connects with audiences on a deeper level. Let's close out the year strong with good content!

In this episode we’ll be covering:

How content has evolved over the years and why what used to work, doesn't anymore.
Inviting your audience into your world and the reason personal content resonates so well.
Different ways you can add a unique touch to your own content, with examples!
Creating personalized content works with all the 4 H Method categories, heard, helpful, humor, and happenings.
Suggestions for creating timely, personalized content around the holiday season and other current events.

Other episodes you might have missed:

Episode 007: Relatability in Everyday Content with Instagram Stories and Reels
Episode 014: Why Creating Specific Content Leads to Higher Engagement
Episode 018: The 4 H’s Are the Only Content Pillars You Need for Reels
Episode 024: Is Storytelling the Missing Piece in Your Content?
Episode 026: Start a Signature Series That People Keep Coming Back For

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Personalization is the Key to Your 2025 Content Strategy 12:00 Share

Good Content with Shannon McKinstrie

Shownotes Transcript

Personalization is the Key to Your 2025 Content Strategy