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cover of episode Why people are ditching Tinder . . . and falling in love with lab-grown diamonds

Why people are ditching Tinder . . . and falling in love with lab-grown diamonds

2024/2/14
logo of podcast Most Innovative Companies

Most Innovative Companies
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Jess Brzezinski
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Jess Brzezinski: 约会应用公司近年来业绩不佳，用户因疫情期间过度使用而感到倦怠。应用公司正尝试通过增加视频通话、高级会员制度和微支付等方式来留住用户，但效果并不显著。一些较小的约会应用公司正在尝试提供更独特的体验，例如 Bumble BFF 和 Hinge 的视频约会功能，但能否成功仍有待观察。AI 技术在约会应用中的应用越来越广泛，用于个性化匹配、提高安全性以及优化用户资料等方面。但AI 也面临一些挑战，例如如何处理那些难以匹配的用户。 Aditi Daga, Ankur Daga & Beth Gerstein: 实验室培育钻石与天然钻石在化学、物理和光学性质上相同，但形成过程不同。FTC 的裁决使实验室培育钻石获得了合法性，并促进了其市场发展。购买实验室培育钻石应该公开透明。实验室培育钻石的普及降低了价格，并改变了消费者的购买行为，尤其对千禧一代和Z世代影响显著。品牌和信任在奢侈品市场中至关重要，消费者更倾向于购买知名品牌的珠宝。 Yasmin Gagne & Josh Christensen: 约会应用不再有趣，甚至很糟糕；Z世代对实验室培育钻石的认知度较高，而婴儿潮一代则认为其为人工制造。

Deep Dive

Chapters
The hosts and guest share their worst dating experiences, highlighting the awkwardness and mishaps that can occur on first dates.

Shownotes Transcript

We’re about to hit the end of peak dating season with Valentine’s Day this week and what better way to commemorate that than to chat about the state of the dating industry. Fast Company Staff Writer Jess Bursztynsky joined us to chat about what the apps are doing to address dating fatigue and how they're continuing to incorporate AI into their strategies, for example, Tinder is able to use AI to help users pick out which photos in their camera rolls would work best for their profiles. 

Then Angara co-founders Aditi and Ankur Daga, and Brilliant Earth CEO Beth Gerstein came on the pod to discuss the lab-grown diamond boom and whether or not you should disclose when you've purchased a lab-grown diamond. Answer: yes. This business is all about trust.