Nir And Far, a podcast about business, behaviour and the brain by Nir Eyal. Support this podcast: ht
Type the name of almost any successful consumer web company into your search bar and add the word “a
Nir’s Note: My friend Jake Knapp just published a fantastic book titled, Sprint: How to So
Nir’s Note: This post is co-authored with Stuart Luman, a science, technology, and business wri
Note: I’m proud to have co-authored this post with my good friend Charles Wang. Charles is a c
We are caught in an endless cycle of messaging hell and the pattern is always the same. First, a new
“Hi Nir,” the email began. “I have been reading your work and find it incredibly interesting.” Natur
Nir’s Note: This guest post is by Erik Johnson. Erik applies behavioral design principles
Nir’s Note: This guest post is by Ryan Hoover. Ryan blogs at ryanhoover.me and you can fol
Nir’s Note: Irene Au is a design partner at Khosla Ventures and former Head of Design at Google, Yah
Nir’s Note: This book review is by Sam McNerney. Sam writes about cognitive psychology, business, an
Is the world more distracting? Sometimes it seems that way. With our digital devices buzzing, world
Nir’s Note: In this guest post, Sharbani Roy explores techniques she used to break bad habits relate
Nir’s Note: In this guest post, Ryan Hoover takes a look at Tinder, a red hot dating app. Ryan dives
Nir’s Note: This guest post is written by Max Ogles. Max is an editor for NirAndFar.com and heads ma
Nir’s Note: An edited version of this essay appeared in The Atlantic. Below is my original. It’s no
Nir’s Note: This guest post comes from Brendan Kane who has built technology for MTV, Paramount, Tay
Note: This post originally appeared in Techcrunch. I’m proud to have co-authored this post with Katy
“Successful entrepreneurs recommend reading this article about the persuasion techniques companies u
The first thing Don Draper does when he gets to his office is give his busty secretary a suggestive
Nir’s Note: In this guest post, Ryan Hoover takes a look at how new behaviors are shaping tech oppor
