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Bootstrapped Web

Brian Casel (@casjam) and Jordan Gal (@jordangal) share their raw and real behind-the-scenes of thei

Episodes

Total: 280

Random thoughts on what's happening in AI and startups. Jordan and co move to self-signups. Brian an

Websites & Taxes

2023/3/22

Both Jordan and Brian are in the thick of redesigning their SaaS websites. Plus some tax talk. Jorda

Brian shares the news rebranding ZipMessage to a new name and the transition roadmap ahead... And th

Putting in the hours

2023/3/8

Jordan and Brian both feel overworked this week. Putting in more hours than usual, and more importan

All the Things

2023/2/23

Another week in the chaos that is startup land for Brian and Jordan. Topics include: Starting an

The episode streak continues! Brian’s product design process, Jordan’s annual budget meeting (and ta

Communicating What's Next

2023/1/31

This week, Brian and Jordan yap about: – Strategic partnerships – Pricing on transactions –

Back for our weekly founder therapy session, err… podcast episode Here’s what’s up this week:

We kick off 2023 with a grab bag of topics: – Jordan’s building in public more – Brian’s build

Another Year

2023/1/3

We look back on the ups and downs in 2022 and look ahead to 2023. The emotional rollercoaster rolls

We asked ChatGPT to suggest some topics for today’s episode but it came up short. So you’ll have to

Our obligatory take on Twitter in the Elon era.  Also: SEO, board meetings, and growth targets. 

Q4 Energy

2022/10/17

Jordan talks defining their category and stepping back into the sales demo seat. Brian launched a co

Tools & People

2022/9/28

What tools do you use for sales and support? Which tools work best for project management? How do yo

Brian and Jordan are back behind the mic and are powered by the chilly fall weather and some pretty

What are the rocks in your life right now? How do you balance work and life? What are some good comp

How do you figure out the next iteration of your business? What keeps you unemployable? Does your en

Company as a Product

2022/8/10

How do you get rid of post-illness brain fog? How do you build company culture when you’re absent? W

Product vs. Pipeline

2022/7/11

What has happened in the venture funding world in the past couple of months? How do you handle repos

Talking to Customers

2022/6/7

How do you avoid consistent churn with new products? What tools do you use to learn about your marke