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Marketing Against The Grain

Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of mar

Episodes

Total: 348

Here’s how you can make a killer brand like Mattel without the $150M marketing spend.Kipp and Kieran

From McDonald's Ba-da-ba-ba-ba to Netflix's ta-dum, you know em' and you love em'. But do these bran

Kipp and Kieran are joined by Shaan Puri to discuss how to build a marketing-first business as an en

Here’s how you can hack your marketing using AI.Kipp Bodnar and Kieran Flanagan dive into the power

Would you rather be wrong or boring?Kipp Bodnar is joined by Codie Sanchez (Founder of Contrarian Th

Will Twitter become the gold standard for creator programs?Kipp and Kieran dive into Twitter’s new c

Here’s why you should never launch new products.Kipp and Kieran dive into Airbnb’s massive change on

Elon’s been Zuck’d. Is this the death of Twitter?Kipp and Kieran dive into what your business needs

Will channel expertise become commoditized because of AI?Kipp and Kieran dive into what your marketi

There’s a lot of shitty marketers out there.Kieran Flanagan is joined by Patrick Campbell (Founder o

How will this affect engineers, writers, and businesses?Kipp and Kieran dive into the new innovation

Is ROI total BS now?Kipp and Kieran dive into how distribution is getting harder and what you can do

A.I. in search is going to evolve slower than people think…Kipp and Kieran explore how SEO will evol

AI-driven personalization needs to be as personal and engaging as a handwritten letter.Kieran Flanag

Are we moving from an era of out-work to out-think?Kipp and Kieran dive into the 7 principles to pre

For the next 6-18 months, there’s a huge opportunity to leverage these tools to drastically change y

Apple’s new headset is huge for the AI world. Here’s why.Kipp and Kieran dive into the latest and gr

OpenAI won’t be building more consumer products after ChatGPT. How will this affect B2B?Kipp and Kie

With new AI design tools, the cost to produce is getting lower…Kipp and Kieran dive into the new AI

AI is transforming new use cases every day.Kipp and Kieran dive into another AI news round-up for al